Advertising

TikTok and YouTube Ads: video advertising people remember

Video is the format that captures the most attention. We plan TikTok and YouTube campaigns with creatives designed for each platform and measure them by their effect on searches, visits and sales.

This is for you if…

  • Your audience is young or watches a lot of video.
  • You want to build awareness of a brand, a product or a launch.
  • Your campaigns on other networks have stopped growing.

What's included

  • Video strategy by platform and goal
  • Native scripts and formats for TikTok and YouTube
  • Targeting by interests, searches and remarketing
  • Measuring the impact on branded searches and conversions
  • Creative optimisation

How we work

  1. 1AuditWe review accounts, structure and conversion tracking.
  2. 2PlanGoals, audiences, messages and budget by channel.
  3. 3LaunchCampaigns and creatives with tracking connected to the CRM.
  4. 4OptimiseWeekly adjustments, A/B tests and a monthly report in sales.

Every service is part of a growth system: it starts with a diagnosis, is prioritised by impact and is measured every month with our method.

What you get

  • Video campaign plan
  • Scripts and creatives ready to publish
  • Monthly report on reach, views and conversions
  • Learnings on formats and messages

Format: Monthly fee, with media spend paid by the client.

Frequently asked questions

Do I need professionally produced videos?

Not always. On TikTok, natural videos work better, even shot on a phone. On YouTube it depends on the goal. We help you with scripts and formats.

Is TikTok right for my business?

If your audience is there, yes. We check before investing, with audience and competitor data.

How is a video campaign measured?

Besides views, we measure the uplift in branded searches, website visits and assisted conversions.

Let's talk about your growth

In a first call we'll tell you honestly whether we can help and where we would start.

Book a diagnosis