LinkedIn Ads to reach the people who make decisions in companies
LinkedIn lets you target by job title, industry, company size and specific accounts. We design campaigns that create demand among decision-makers and connect them with your sales team.
This is for you if…
- You sell to companies and your sales cycle is long.
- You need to reach specific roles at specific companies.
- Your sales team needs more meetings with companies that are a good fit.
What's included
- Audience definition by job title, industry and company
- Lead generation campaigns with native forms
- Sponsored content and conversation ads
- Target account campaigns (ABM)
- Leads connected to the CRM and the sales team
How we work
- 1AuditWe review accounts, structure and conversion tracking.
- 2PlanGoals, audiences, messages and budget by channel.
- 3LaunchCampaigns and creatives with tracking connected to the CRM.
- 4OptimiseWeekly adjustments, A/B tests and a monthly report in sales.
What you get
- Defined audiences and target accounts
- Live campaigns with their tracking
- Monthly report on leads, meetings and pipeline
- Recommendations for the sales team
Format: Monthly fee, with media spend paid by the client.
Who it fits
Frequently asked questions
Is LinkedIn Ads expensive?
The cost per click is higher than on other networks, but it reaches very precise audiences. What matters is measuring the cost per opportunity, not per click.
What minimum budget makes sense?
It depends on the size of the audience and your goals. We calculate it in the diagnosis so the campaigns have enough data to learn.
Do you combine LinkedIn with Google Ads?
Usually, yes: LinkedIn creates demand among decision-makers and Google captures people already looking for a solution. The split is decided with data.
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Let's talk about your growth
In a first call we'll tell you honestly whether we can help and where we would start.